Project

Branding

CLIENT

The Dough Bros

Take a Galway pizza truck-turned-restaurant with a big personality and give it a brand identity as bold as its story — one that could hold its own as the business grew from food truck to multiple pizzerias, a nationwide pizza-kit business, and international award recognition, without losing the local, pub-craic charm that made it special in the first place.

Project

Branding

CLIENT

The Dough Bros

Take a Galway pizza truck-turned-restaurant with a big personality and give it a brand identity as bold as its story — one that could hold its own as the business grew from food truck to multiple pizzerias, a nationwide pizza-kit business, and international award recognition, without losing the local, pub-craic charm that made it special in the first place.

Project

Branding

CLIENT

The Dough Bros

Take a Galway pizza truck-turned-restaurant with a big personality and give it a brand identity as bold as its story — one that could hold its own as the business grew from food truck to multiple pizzerias, a nationwide pizza-kit business, and international award recognition, without losing the local, pub-craic charm that made it special in the first place.

Founded by two brothers, Ronan & Eugene, the Bro's have grown to become #1 pizza in Ireland and #15 in the world

Founded by two brothers, Ronan & Eugene, the Bro's have grown to become #1 pizza in Ireland and #15 in the world

Founded by two brothers, Ronan & Eugene, the Bro's have grown to become #1 pizza in Ireland and #15 in the world

Pizza For The People

With a loyal customer / fan base, we wanted to ensure the updated branding was true to the soul of the original Dough Bros ethos. We updated the logotype and added a new tagline 'Pizza For The People' which sums up the Bros and what they're about.

Brand refresh not rebranding

Conscious to not lose the DIY soul of the original brand and its pop-up roots, we created a brand identity that referenced these elements.

Brand refresh not rebranding

Conscious to not lose the DIY soul of the original brand and its pop-up roots, we created a brand identity that referenced these elements.

PACKAGING

KOR designed the packaging and print elements for the launch of the consumer range of products The Bros launched, At-Home Pizza Kits.

PACKAGING

KOR designed the packaging and print elements for the launch of the consumer range of products The Bros launched, At-Home Pizza Kits.

Branding

We created a bespoke suite of illustrations, commissioning David McMillan to depict the Bro's and the hustle n bustle of a lively city-centre pizzaria

Branding

We created a bespoke suite of illustrations, commissioning David McMillan to depict the Bro's and the hustle n bustle of a lively city-centre pizzaria

RESTAURANT BRANDING & SIGNAGE

As part of the brand refresh, we re-designed the exterior and interior of the restaurant in Galway City. Working with Simon from Reverb Design on the menus, menu boards, neon signage and illuminated signage, along with merchandise cabinet.

RESTAURANT BRANDING & SIGNAGE

As part of the brand refresh, we re-designed the exterior and interior of the restaurant in Galway City. Working with Simon from Reverb Design on the menus, menu boards, neon signage and illuminated signage, along with merchandise cabinet.

RESTAURANT BRANDING & SIGNAGE

As part of the brand refresh, we re-designed the exterior and interior of the restaurant in Galway City. Working with Simon from Reverb Design on the menus, menu boards, neon signage and illuminated signage, along with merchandise cabinet.

RESTAURANT BRANDING & SIGNAGE

As part of the brand refresh, we re-designed the exterior and interior of the restaurant in Galway City. Working with Simon from Reverb Design on the menus, menu boards, neon signage and illuminated signage, along with merchandise cabinet.